G Adventures is an operator of small-group escorted tours. It is based in Toronto, Ontario, Canada with 28 offices worldwide. It offers more than 700 itineraries in more than 100 countries, and carries 200,000 travelers from 160 countries each year.
Branding and marketing
The 2019 edition of the Travel Expo, held at Monte Casino had the purpose of travel agencies and complementary service providers informing and selling to potential holiday travelers.
G-Adventures entrusted our MIN Creative Co team with the conceptualization, branding, and design of their promotional stand and activation at the 2-day event. The activation’s primary purpose was to promote a special where travelers could save up to R3000 per person on a trip.
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